UTMC to the Mobile
MetroTV can essentially take any or all UTMC information and deliver it, in real-time, overlaid on an easy to navigate map. With the map downloaded onto the mobile phone data transmission is kept to a minimum, and navigation around the map is quick and easy, enhancing the user experience.
Utilising data caching technologies, MetroTV makes sure that data is not continually requested from council servers, causing high data costs. Data that is requested is intelligently cached so that if in a predetermined timeframe the data is accessed by another person the data is not retrieved twice from the council database. Such technologies result in driving down the cost of ownership.
With advertising on mobile devices set to generate $1m by 2009, MetroTV provides an excellent platform for local authorities to generate revenue through delivery of their data.
